Listed spec house last week and back to open houses on a brand new construction. Fun talking to the public about real estate, general views on economy, the future, etc. Despite the national trade association (or union) proclaiming the recovery is underway, the public is not convinced. Bouncing along the bottom through mid 2013 was prevailing opinion among the dozen or so offering comments. It was breezy, but ocean views were stunning. Open houses are key, because from a drive by you'd never imagine the views were even half as good. Stairs in this houses have 6 inch risers and wide treads--makes a big difference--particularly to me after going up and down for 4 hours. Another of the little things Buyers should pay close attention to in seeking the RIGHT house. Stairs can be changed, but it's usually costly and often the space for the run just isn't there--so you're moving walls, taking up floor area.
I just finished The Thank You Economy by Gary Vaynerchuk--excellent read. Like many I'm still pondering where social media really fits in with real estate. Of course there are numerous seminars, webinars, face to face courses, etc. pushing the marketing opportunity--more business with less work approach so popular with many agents, but that seems to miss the transparency, relationship, communication (like---two way sharing) aspect.
Assuming Buyers want the RIGHT HOUSE and Sellers want the RIGHT BUYER, a pure marketing thrust misses the mark. What do Buyers and Sellers really want? It's unlikely they're worried about how the agent can do more transactions with less work. The Buyers pay for the whole show, in the final analysis, so getting them into the RIGHT HOUSE is probably a good way to evaluate success in social media.
I'm going to be posting some insights from my 26 years in this crazy business intended to expand the perspective of Buyers as they review property. MLS information is inadequate and because most agents and Buyers rely on local and national data sources that are no better than MLS data, it's a challenge to even approach the real world benefits of individual houses. House hunting has become a virtual experience, but living in a house is not. Sure, Buyers go see the houses at the tail end of the process, but by then they have preconceptions that may color their reactions. They may also totally miss the RIGHT HOUSE because it fell between the information cracks created by virtual bias in the systems that compile and distribute data.
Speaking of which, our access to the national trade associations property resource is now turned on. We gave our MLS data away and now have techie bling in return. I'll be posting some reaction as I test the system. It lacks commissions, but otherwise it is very MLS-like in appearance. It was created by an MLS vendor and cost is rumored to be in the $12M area. It ought to be good.
You may have read my posts expressing aversion to automated valuation models. That's what pays for the property resource. They sell the AVM to banks, etc. and it probably works OK if you want to get a rough estimate of the risk factor associated with a bundle of thousands of loans that might become a mortgage back security. Average accuracy falls into the 8-10% range. You gotta wonder what use that is for a real estate agent. Keep in mind that's average--there are some valuations that are better--and some are worse. There are predictable patterns to the accuracy. Houses with some characteristics will tend to be undervalued and some overvalued. No one is saying where these known shortcomings in the AVM are positioned. If we look at an $800,000 house that would mean the AVM could be, on average, $64,000 high or low. Acceptable for banks and bundles of loans, but agents? What about the public--would a Buyer or Seller want an agent to rely on an AVM that could be off over $60,000 in estimating the value of an $800,000 home? I'll have more to say about how AVMs will actually perform in traditional real estate situations.
Another aspect of AVMs is that they give appraisers a bleak view of their possible future and it's already pretty beak with HVCC insanity still getting worse. AVMs are fast, cheap and out of control--isn't technology swell! Create a virtual world and then sell it as a substitute for the real deal after convincing those impacted that it represents progress. Progress toward what?
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Sunday, June 26, 2011
Thursday, June 9, 2011
Back from SD Marathon
Been a while--final weeks before the Rock n Roll San Diego Marathon were pretty strange. The Team in Training 20 mile major training run went fine--I didn't suffer injury and had a decent time. I was feeling pretty good about the race. Two days later I bent to get something out of a bathroom drawer--and my back went out. That took two days off training, but I came back strong after the rest and was feeling pretty good again, BUT two Fridays before the race I missed a step at at a caravan open houses (that I'd seen before, even!!) and hurt my ankle. Didn't realize how bad till I got home and took shoe off--softball sized ankle greeted me. No training for 3 days, then slow progress. Odd injury, so I didn't know how long recovery would take, but I did know when June 5th was---TOO SOON!
Fast forward to race day--taped ankle lightly. Sunrise didn't bode well for my knees ( they like to swell in heat), but I ran easily for 4 miles--gentle downhill in the crowds (over 30,000 runners this year). The second time I walked to drink, my left knee seized up--as it does sometimes. It catches walking, but running isn't as much a problem. At that point I knew it was going to be a long day. The knee stabilized in 3-4 miles, but I had to keep it wet to control swelling. Then the thigh on that side began cramping on longer runs. Surprisingly the sprained ankle that started all the drama wasn't that painful. Gave a twinge once in a while, but didn't slow me down. Rest of marathon was accomplished by pretty rapid running interspersed with walking and massaging thigh, then running again. It felt better to run faster than slowly. I ran out of gel blocks again and found myself eating a blueberry/pomegranate gel---OMG--yuk. But it didn't make me sick, nor did the sponsor drink (has whey protein--I'm lactose intolerant). By the time I approached the finish line I was ready. I knew I'd finish from early on--last year I didn't get confident until mile 22. Time sucked, but lines at porta potties were longer (how do you spell "rationalization"). I really felt I ran faster than 2010.
Long bus ride home--really stiff. The taping of the ankle for the race bruised the foot on the other side--that throbbed all the way home. Already planning how to do things better next time--need better watch, new scales to keep track of lean muscle mass and bicycle for cross training.
I bought new insoles at the Expo--still hunting the silver bullet that will make me younger and immune from injury--yeah, right! Don't smile--I'm still doing marathons at 63!
Took a walk down to Post Office today--a little pain, but felt good to move around. May start running tomorrow. It begins again. Forever Run!!!
Will get back to technology and real estate posts now--finished a couple of books and had a few random thoughts during the trip.
RW
Fast forward to race day--taped ankle lightly. Sunrise didn't bode well for my knees ( they like to swell in heat), but I ran easily for 4 miles--gentle downhill in the crowds (over 30,000 runners this year). The second time I walked to drink, my left knee seized up--as it does sometimes. It catches walking, but running isn't as much a problem. At that point I knew it was going to be a long day. The knee stabilized in 3-4 miles, but I had to keep it wet to control swelling. Then the thigh on that side began cramping on longer runs. Surprisingly the sprained ankle that started all the drama wasn't that painful. Gave a twinge once in a while, but didn't slow me down. Rest of marathon was accomplished by pretty rapid running interspersed with walking and massaging thigh, then running again. It felt better to run faster than slowly. I ran out of gel blocks again and found myself eating a blueberry/pomegranate gel---OMG--yuk. But it didn't make me sick, nor did the sponsor drink (has whey protein--I'm lactose intolerant). By the time I approached the finish line I was ready. I knew I'd finish from early on--last year I didn't get confident until mile 22. Time sucked, but lines at porta potties were longer (how do you spell "rationalization"). I really felt I ran faster than 2010.
Long bus ride home--really stiff. The taping of the ankle for the race bruised the foot on the other side--that throbbed all the way home. Already planning how to do things better next time--need better watch, new scales to keep track of lean muscle mass and bicycle for cross training.
I bought new insoles at the Expo--still hunting the silver bullet that will make me younger and immune from injury--yeah, right! Don't smile--I'm still doing marathons at 63!
Took a walk down to Post Office today--a little pain, but felt good to move around. May start running tomorrow. It begins again. Forever Run!!!
Will get back to technology and real estate posts now--finished a couple of books and had a few random thoughts during the trip.
RW
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